Probably the magic weapon for every company in Metaverse. Marketing in the Metaverse At the end of this short description of the near future, we can lay the groundwork for a new marketing strategy in the Metaverse. They're going to have to start with the idea that being attractive like it is today isn't enough; you have to plug your brand into precise user traffic, and then learn to fish from that traffic to retain users. How to get all this? By elaborating a general branding strategy and then developing a series of sub-strategies to sell the brand in various virtual places in the Metaverse, which may consist of user streams united by interests, origins or identities.
A general brand has to have a very strong identity: simple, straightforward, captivating. This strong generic brand should Job Function Email Database probably not be entrusted to communicate the real or virtual goods or services offered; the generic brand must convey safety and reliability. It has to be known, known, reliable. On the other hand, the goods or services sold, and the marketing strategies associated with their dissemination, will have to be advertised in various parts of the Metaverse, in forms and language adapted
To the context and people of those parts of the new reality through which the user traffic travels. Therefore, marketing must ensure the strength and identity of the brand. Then use the resulting success to make the goods and services offered pass through the shadow of this great and secure identity, advertised in ways we cannot now define: we will have to keep a close eye on possible developments in the Metaverse and on what they will supported technologies. One thing is for sure: Marketing the Metaverse will be more important than marketing the current web. Because its communication strategy, loyalty pursuit, and preferential