Give influencers creative freedom to contribute their own ideas . They are experts at communicating with their target audience and often know best what type of content works best.
Here you have to practice letting go, because many Cambodia Phone Number List brands still have the idea that their brand should be presented in a certain way . Here the worm must taste good to the fish, not to the angler.
USE MULTIPLE PLATFORMS
Consider different social media and platforms depending on where your target group is active . A cross-channel approach can increase reach and improve performance.
STORYTELLING
Encourages influencers to tell stories around the product or service . Stories can create a deeper emotional connection with the target audience and increase engagement. The creativity of the influencers can be increased even further with appropriate examples in the briefing.
CLEAR AGREEMENTS AND CONTRACTS
Ensures all agreements with influencers are clear and in writing . This should include expectations, compensation and benefits to avoid misunderstandings.