There are 7 things your lead magnet must do if you want it to be absolutely irresistible.
Solve a real problem
If your lead magnet doesn't solve a real problem for your customer avatar, or give them something they really want, it won't work at all.
Promise a quick win
Your lead magnet should promise (and deliver) a quick win to your avatar. In other words, it should help them achieve something easily.
Be specific
Don’t create a lead magnet about something bonaire businesses directory
general. The more specific you are about the benefits of your lead magnet, the better it will convert potential customers (and if you can customize that lead magnet for a specific landing page, even better!)
Be quick to digest
PDF checklists tend to convert very well because they are quick and easy to digest. eBooks or lengthy reports can leave your prospects feeling overwhelmed.
Have a high value
Your lead magnet should have both high perceived value and high actual value.
Be immediately accessible
Your lead magnet will be more effective if it is something that can be delivered immediately. People like instant gratification.
Demonstrate your expertise
When someone consumes your lead magnet, it should demonstrate your expertise or unique value proposition. This helps convert prospects into customers over time.
Now it's time to get to the most interesting part, yes you see where I'm going with this... It's time to present you the 15 best types of lead magnets to convert your traffic.