Hourly open rates The differences are even more pronounced here, with a clear split between morning and afternoon. The lunchtime lull seems to be entirely due to the lunch break, as open rates start to plummet from 2pm onwards. The early bird does catch the worm - emails sent in the morning are opened significantly more often. But it's important to note that earlier isn't always better - emails sent between 12:00 and 14:00 receive the most views. This general trend doesn't differ much when broken down to individual days - all days show the same increase in morning opens, and a sharp drop in afternoon opens. Open rates by day and time Each day
can be mapped almost exactly onto the next. There's a brazil mobile phone number list small peak before work, which slowly declines from 09:00 to 11:00, then peaks between 12:00 and 14:00. After hitting a bottom at 15:00, things recover as the afternoon turns into the evening, but open rates are always lower than at any time in the morning. The average open rate for the 08:00 AM to 14:00 PM period is 32.8% This drops to 30.6% between 14:00 and 15:00 PM The average drop is 26.3% between 3 PM and 6 PM. On average, prospecting emails sent in the morning have a 25% higher open rate than those sent in the afternoon. Of course, without opens, your chances of getting new business inquiries are zero. Let's look at how lead rates vary with the time and day you send. The best time to find lead rates is… The potential difference between l
ead rate and send time is huge. fluctuations are impressive, make sure you're comfortable waiting for the next statistic. The lowest rate was 1.40% (Friday at 16:00) The highest was 4.53% (Monday at 10:00) That's a 224% increase (i.e. if you sent the emails all at once, you'd get more than three times as many leads) Lead rate by day Taken alone, the effect of the day on lead rate (like open rate) is very small, with a day-to-day difference of just 4%. Let's see if lead rate follows a similar pattern to open rate when we consider lead rate across all industries by send time.