Writing a blog post is not always easy. In addition to the apprehension of being read you have to find a subject, have an interesting angle of attack for your readers and write your post with SEO in mind, all without spending the whole day there… Quite a program! 1) Before writing a blog post, find the topic Everyone has their own little trick for finding a topic to talk about. The most common is to keep a list of themes and insert all your ideas into it, whether they seem good to you or not. The idea is to build a corpus of topics that you can draw from whenever you lack inspiration. Another idea is to watch the news around your activity and write an article related to this news.
The advantage of choosing your subject in this way is to position yourself in the trend of the most shared subjects. Among other things, use Twitter and Google Country Email List Trends to find out what's trending. It is nevertheless necessary to bring something more than the simple repetition of the topicality. Otherwise, move on. Finally, another way to find a subject is to search the chestnut trees. Like the written press, we also have our chestnut trees and today's subject is one of them. In this case, try to have an original approach or a relevant SEO objective. 2) Once you have your subject, the title! Elon MuskWhen writing a blog post, finding the right title is crucial.
A good title should make your readers or your target want to read your post. It must also be effective in terms of SEO and allow you to be visible on a set of keywords. Your title should solve a problem or provide a solution. “How to …” or “5 tips for writing an effective blog post”. The authority title is also a format that works well. We take as a reference a successful company or a recognized personality. Eg: “Elon Musk's recipe for creating the companies of tomorrow”. You can also arouse interest by asking a direct question: “Want to develop your activity thanks to the web?” … You will understand, there are a multitude of ways to find a catchy title. Now it's up to you to take ownership of these few leads to find your titles. A good title also allows for good referencing.