At the crossroads of the photo and the question/answer, halfway between Instagram and Ask.com, here is Jelly, a mobile application that few people know at the moment in France. Jelly, here to serve you The Jelly application was created by Biz Stone, famous for being one of the 4 co-founders of Twitter. The principle is simple: you connect using Twitter or Facebook and build your circle of potential “responders” through your network on them. Then, you can ask your questions based on photos you have taken and thus offer your "friends" to provide you with an answer. Most of the time we will find questions around a totally unknown object (or its functioning) or a request for advice and opinions.
Once this question is asked, the answer is long in coming. Everyone can discover the questions, one by one, on the home screen and choose to answer directly, to save the question in order to answer it later, to transfer it to their circle of friends (thereby increasing the probability of an answer) or simply "nexter" the Canadian Email List to see a new one. Jelly and the question of its usefulness The main question that arises around Jelly is: "What does it bring me more than another application?" ". Indeed, the usefulness of Jelly is quickly confronted with reality: the behemoths that are Facebook and Twitter, among others, can help to answer the same problems and are sometimes just as effective.
Mobile users do not see, for many, the interest of multiplying applications cannibalizing their functions between them. So the real challenge in the coming times will be, for Biz Stone, to find the integrations and the evolutions to bring to Jelly to make it differentiating and important for potential users. I personally find that the application is interesting because of its simplicity and intuitiveness. The problem is that very often we find ourselves going in circles after a few minutes spent on the application. After a few weeks of use, I very quickly stopped my use, seeing it more as a waste of time than an important utility for me. And you, have you tested the application? What did you think? Do not hesitate to contact us if you need advice onsocial media marketingto animate your social networks.